2018 ICCE Webinar Series 2 of 4

The Future of Membership Models

1 Webinar: $39
4 Part Series: $100


We are offering you a new webinar series from industry expert Cathi Hight to show you the most relevant and impactful information for your chamber.

This series will consist of 4 separate sessions, each session relates and builds off the previous session, but they are also designed to be very useful as stand-alone sessions as well if you cannot make it to them all.

These sessions are 1-hour each and will include many recent examples and lessons from the chamber and other related industries.

SESSION DESCRIPTION

The Future of Membership Models

• Will your revenue model be dependent on membership dues?

• Do customers need to be members to access your services and products?

• Is your mission member or community-centric?

 
Disruption in membership models began almost 20 years ago when forward-thinking associations created the first tiered benefits (or dues) models. Social media and speculations about whether Millennials would join and engage in paid membership organizations have stirred up controversial discussions and research studies. Yet, there doesn’t seem to “silver bullet” solutions on how to appeal to diverse stakeholders and changing expectations. Join in the dialog and explore some of the new membership models being offered!

In this webinar, you will:

• Explore trends that are challenging the status quo and the future roles of associations and chambers.

• Discover three new membership models and the pros and cons of each.

Share your ideas and learn how industry professionals are approaching the future of membership models.